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Inside Fairytale Brownies

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Cactus IFT members enjoyed a behind-the-scenes tour of the Fairytale Brownies facility.

On June 4th, the Operations Lead Manager of Fairytale Brownies Kim Silva hosted the Cactus Section of the IFT for a tour of the Fairytale Brownies facility. The information-packed tour explained how the company started and the challenges they faced to get where they are today.

Founded in 1992 by co-founders and childhood friends, David Kravetz and Eileen Spitalny, the idea for Fairytale Brownies was born during a late night baking session. While baking at a friend’s catering kitchen, they both realized that there was an opportunity to share these delicious creations with others.

To make a great product, they start with the finest ingredients, such as unsweetened Callebaut Belgium Dark Chocolate, premium creamery butter, shifted cake flour and high-quality farm-fresh eggs. The quality ingredients result in exceptional treats. They’re moist, center cut, not too sweet, and packed with delicious goodness.

If you were not able to attend the event, you can take a tour with Eileen by going to YouTube and typing in “Fairytale Brownies Bakery Tour 2012”. This short video tells you all about the company and the production of of the product.

You can also see what types of products and packages they offer on their website at www.brownies.com .

At the end of the tour, we received gift bags with a custom IFT gift box of brownies and a sample of their newest products, Lemon Blondie and Cinnamon Crumb bars. They were so good!

After the tour, we went to the Marriott Buttes Hotel for networking and to enjoy a wonderful breakfast, with a beautiful view and great company. It was a great way to start the day.

Thanks goes out to all, especially Kim Silva, for helping to put the tour and event together!

— Madonna Cash, Cactus IFT ACF Laison